Install postback url and body
Content-Type
application/json { "adId": "{adid}", "clickId": "{TOSS_TK_CLICK_ID}", "campaignId": "{TOSS_CID}", "creativeId": "{TOSS_CREATIVE_ID}", "siteId": "{SITE_ID}", "cvr_id": "{CVR_ID}", "appName": "{app_name}", "attr_type": "{activity_kind}", "event_ts": "{created_at}", "gps_adid": "{gps_adid}", "idfa": "{idfa}", "idfv": "{idfv}", "label": "{label}", "attribution_expires_at": "{attribution_expires_at}", "attribution_ttl": "{attribution_ttl}", "callback_ttl": "{callback_ttl}", "click_attribution_window": "{click_attribution_window}", "impression_attribution_window": "{impression_attribution_window}", "last_fallback_time": "{last_fallback_time}", "last_fallback_time_hour": "{last_fallback_time_hour}", "platform": "{platform}", "within_callback_ttl": "{within_callback_ttl}", "adgroup_name": "{adgroup_name}", "app_version": "{app_version}", "app_version_raw": "{app_version_raw}", "app_version_short": "{app_version_short}", "click_time": "{click_time}", "click_time_hour": "{click_time_hour}", "connection_type": "{connection_type}", "conversion_duration": "{conversion_duration}", "cpu_type": "{cpu_type}", "creative_name": "{creative_name}", "device_manufacturer": "{device_manufacturer}", "engaged_view_based": "{engaged_view_based}", "engagement_time": "{engagement_time}", "engagement_time_hour": "{engagement_time_hour}", "hardware_name": "{hardware_name}", "impression_based": "{impression_based}", "impression_time": "{impression_time}", "impression_time_hour": "{impression_time_hour}", "install_begin_time": "{install_begin_time}", "install_finish_time": "{install_finish_time}", "first_tracker_name": "{first_tracker_name}", "installed_at": "{installed_at}", "installed_at_hour": "{installed_at_hour}", "is_google_play_store_downloaded": "{is_google_play_store_downloaded}", "is_organic": "{is_organic}", "is_s2s_engagement_based": "{is_s2s_engagement_based}", "last_session_time": "{last_session_time}", "last_tracker_name": "{last_tracker_name}", "network_name": "{network_name}", "network_type": "{network_type}", "proxy_ip_address": "{proxy_ip_address}", "random": "{random}", "reattributed_at": "{reattributed_at}", "reattributed_at_hour": "{reattributed_at_hour}", "received_at": "{received_at}", "referral_time": "{referral_time}", "reinstalled_at": "{reinstalled_at}", "app_id": "{app_id}", "store": "{store}", "time_to_reinstall": "{time_to_reinstall}", "tracker_name": "{tracker_name}", "uninstalled_at": "{uninstalled_at}", "android_id": "{android_id}", "android_id_md5": "{android_id_md5}", "city": "{city}", "country": "{country}", "country_subdivision": "{country_subdivision}", "deeplink": "{deeplink}", "device_model": "{device_model}", "device_name": "{device_name}", "device_type": "{device_type}", "environment": "{environment}", "external_device_id_md5": "{external_device_id_md5}", "fire_adid": "{fire_adid}", "lifetime_session_count": "{lifetime_session_count}", "google_app_set_id": "{google_app_set_id}", "ip_address": "{ip_address}", "is_imported": "{is_imported}", "is_reattributed": "{is_reattributed}", "isp": "{isp}", "language": "{language}", "last_time_spent": "{last_time_spent}", "mac_md5": "{mac_md5}", "mac_sha1": "{mac_sha1}", "match_type": "{match_type}", "mcc": "{mcc}", "mnc": "{mnc}", "nonce": "{nonce}", "oaid": "{oaid}", "oaid_md5": "{oaid_md5}", "os_name": "{os_name}", "os_version": "{os_version}", "partner_parameters": "{partner_parameters}", "postal_code": "{postal_code}", "random_user_id": "{random_user_id}", "reftag": "{reftag}", "region": "{region}", "rida": "{rida}", "sdk_version": "{sdk_version}", "session_count": "{session_count}", "sim_slot_ids": "{sim_slot_ids}", "third_party_sharing_disabled": "{third_party_sharing_disabled}", "tifa": "{tifa}", "timezone": "{timezone}", "tracking_enabled": "{tracking_enabled}", "tracking_limited": "{tracking_limited}", "user_agent": "{user_agent}", "vida": "{vida}", "web_uuid": "{web_uuid}", "win_adid": "{win_adid}", "win_hwid": "{win_hwid}", "win_naid": "{win_naid}", "win_udid": "{win_udid}", "xuid": "{xuid}"
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in-app evenet postback url and body
Content-Type
application/json { "adId": "{adid}", "clickId": "{TOSS_TK_CLICK_ID}", "campaignId": "{TOSS_CID}", "creativeId": "{TOSS_CREATIVE_ID}", "siteId": "{SITE_ID}", "cvr_id": "{CVR_ID}", "appName": "{app_name}", "attr_type": "{activity_kind}", "event_ts": "{created_at}", "gps_adid": "{gps_adid}", "idfa": "{idfa}", "idfv": "{idfv}", "label": "{label}", "attribution_expires_at": "{attribution_expires_at}", "attribution_ttl": "{attribution_ttl}", "callback_ttl": "{callback_ttl}", "click_attribution_window": "{click_attribution_window}", "impression_attribution_window": "{impression_attribution_window}", "last_fallback_time": "{last_fallback_time}", "last_fallback_time_hour": "{last_fallback_time_hour}", "platform": "{platform}", "within_callback_ttl": "{within_callback_ttl}", "adgroup_name": "{adgroup_name}", "app_version": "{app_version}", "app_version_raw": "{app_version_raw}", "app_version_short": "{app_version_short}", "click_time": "{click_time}", "click_time_hour": "{click_time_hour}", "connection_type": "{connection_type}", "conversion_duration": "{conversion_duration}", "cpu_type": "{cpu_type}", "creative_name": "{creative_name}", "device_manufacturer": "{device_manufacturer}", "engaged_view_based": "{engaged_view_based}", "engagement_time": "{engagement_time}", "engagement_time_hour": "{engagement_time_hour}", "hardware_name": "{hardware_name}", "impression_based": "{impression_based}", "impression_time": "{impression_time}", "impression_time_hour": "{impression_time_hour}", "install_begin_time": "{install_begin_time}", "install_finish_time": "{install_finish_time}", "first_tracker_name": "{first_tracker_name}", "installed_at": "{installed_at}", "installed_at_hour": "{installed_at_hour}", "is_google_play_store_downloaded": "{is_google_play_store_downloaded}", "is_organic": "{is_organic}", "is_s2s_engagement_based": "{is_s2s_engagement_based}", "last_session_time": "{last_session_time}", "last_tracker_name": "{last_tracker_name}", "network_name": "{network_name}", "network_type": "{network_type}", "proxy_ip_address": "{proxy_ip_address}", "random": "{random}", "reattributed_at": "{reattributed_at}", "reattributed_at_hour": "{reattributed_at_hour}", "received_at": "{received_at}", "referral_time": "{referral_time}", "reinstalled_at": "{reinstalled_at}", "app_id": "{app_id}", "store": "{store}", "time_to_reinstall": "{time_to_reinstall}", "tracker_name": "{tracker_name}", "uninstalled_at": "{uninstalled_at}", "android_id": "{android_id}", "android_id_md5": "{android_id_md5}", "city": "{city}", "country": "{country}", "country_subdivision": "{country_subdivision}", "deeplink": "{deeplink}", "device_model": "{device_model}", "device_name": "{device_name}", "device_type": "{device_type}", "environment": "{environment}", "external_device_id_md5": "{external_device_id_md5}", "fire_adid": "{fire_adid}", "lifetime_session_count": "{lifetime_session_count}", "google_app_set_id": "{google_app_set_id}", "ip_address": "{ip_address}", "is_imported": "{is_imported}", "is_reattributed": "{is_reattributed}", "isp": "{isp}", "language": "{language}", "last_time_spent": "{last_time_spent}", "mac_md5": "{mac_md5}", "mac_sha1": "{mac_sha1}", "match_type": "{match_type}", "mcc": "{mcc}", "mnc": "{mnc}", "nonce": "{nonce}", "oaid": "{oaid}", "oaid_md5": "{oaid_md5}", "os_name": "{os_name}", "os_version": "{os_version}", "partner_parameters": "{partner_parameters}", "postal_code": "{postal_code}", "random_user_id": "{random_user_id}", "reftag": "{reftag}", "region": "{region}", "rida": "{rida}", "sdk_version": "{sdk_version}", "session_count": "{session_count}", "sim_slot_ids": "{sim_slot_ids}", "third_party_sharing_disabled": "{third_party_sharing_disabled}", "tifa": "{tifa}", "timezone": "{timezone}", "tracking_enabled": "{tracking_enabled}", "tracking_limited": "{tracking_limited}", "user_agent": "{user_agent}", "vida": "{vida}", "web_uuid": "{web_uuid}", "win_adid": "{win_adid}", "win_hwid": "{win_hwid}", "win_naid": "{win_naid}", "win_udid": "{win_udid}", "xuid": "{xuid}" }
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Postback parameters
{
"postback_id": "${(id)!}",
"click_id": "${(last_attributed_touch_
data.+touch_id)!}",
"site_id": "${(organization_id)!}",
"is_toss_attributed": "<#if attributed> 1<#else> 0</#if>",
"campaign_id": "${(last_attributed_touch_
data.~campaign_id)!}",
"creative_id": "${(last_attributed_touch_
data.~creative_id)!}",
"addtional_fields": "${(last_attributed_touch_
data.custom_fields)!}",
"idfa": "${(user_data.idfa)!}",
"idfv": "${(user_data.idfv)!} ",
"aaid": "${(user_data.aaid)!} ",
"ip": "${(user_data.ip)!} ",
"aaid": "${(user_data.aaid)!} ",
"platform": "${(user_data.platform)!} ",
"os": "${(user_data.os)!} ",
"os_version": "${(user_data.os_version)!} ",
"app_version": "${(user_data.app_version)!} ",
"device_type": "${(user_data.device_type)!} ",
"app_name": "${(user_data.installer_
package_name)!} ",
"event_name": "${(name)!}",
"event_ts":" ${(event_timestamp)!}",
"touch_type": "${(last_attributed_touch_
type)!}",
"matching_type": "${(last_attributed_touch_
data.+current_features)!}",
"match_candidates": "${(last_attributed_touch_
data.+via_features)!}",
"site_id": "${(last_attributed_touch_
data.~channel)!}" // toss or empty ?
}
"event_ts": "{req.evt.event_datetime_kst}"
,
"cvr_id": "{credentials.cvr_id}",
"click_id": "{last.cb_l}",
"campaign_id": "{last.m_ad}",
"creative_id": "{last.m_creative}",
"site_id": "{last.a_partner_name}",
"event_name": "{req.evt.event_name}",
"is_toss_attributed": "{last.is_attr_owner}",
"raw": "{req.evt.param_json}",
"ad_id": "{last.m_adid}",
"gaid": "{req.common.identity.gaid}",
"idfa": "{req.common.identity.idfa}",
"idfv": "{req.common.identity.idfv}",
"device_model": "{req.common.device_info.
model}",
"device_vendor": "{req.common.device_info.
vendor}",
"device_os": "{req.common.device_info.
platform}",
"app_name": "{req.common.package_name}",
"attr_type": "{last.attr_type}",
"attr_model": "{last.attr_model_str}",
"app_key": "{req.common.appkey}"
}
{
"adId": "{adid}",
"clickId": "{TOSS_TK_CLICK_ID}",
"af_c_id": "{TOSS_CID}",
"af_ad_id": "{TOSS_CREATIVE_ID}",
"siteId": "{SITE_ID}",
"cvr_id": "{CVR_ID}",
"app_name": "{app_name}",
"event_name": "{activity_kind}",
"event_time": "{created_at}",
"gps_adid": "{gps_adid}",
"idfa": "{idfa}",
"idfv": "{idfv}",
"partner_parameters": "{partner_parameters}",
"label": "{label}",
"attribution_expires_at": "{attribution_expires_at}",
"callback_ttl": "{callback_ttl}",
"last_fallback_time": "{last_fallback_time}",
"last_fallback_time_hour": "{last_fallback_time_hour}",
"platform": "{platform}",
"within_callback_ttl": "{within_callback_ttl}",
"adgroup_name": "{adgroup_name}",
"app_version": "{app_version}",
"app_version_raw": "{app_version_raw}",
"app_version_short": "{app_version_short}",
"campaign_name": "{campaign_name}",
"click_time": "{click_time}",
"click_time_hour": "{click_time_hour}",
"connection_type": "{connection_type}",
"conversion_duration": "{conversion_duration}",
"cpu_type": "{cpu_type}",
"creative_name": "{creative_name}",
"device_manufacturer": "{device_manufacturer}",
"engaged_view_based": "{engaged_view_based}",
"engagement_time": "{engagement_time}",
"engagement_time_hour": "{engagement_time_hour}",
"hardware_name": "{hardware_name}",
"impression_based": "{impression_based}",
"impression_time": "{impression_time}",
"impression_time_hour": "{impression_time_hour}",
"first_tracker_name": "{first_tracker_name}",
"installed_at": "{installed_at}",
"installed_at_hour": "{installed_at_hour}",
"is_organic": "{is_organic}",
"is_s2s": "{is_s2s}",
"last_session_time": "{last_session_time}",
"last_tracker_name": "{last_tracker_name}",
"network_name": "{network_name}",
"network_type": "{network_type}",
"proxy_ip_address": "{proxy_ip_address}",
"random": "{random}",
"reattributed_at": "{reattributed_at}",
"reattributed_at_hour": "{reattributed_at_hour}",
"received_at": "{received_at}",
"reinstalled_at": "{reinstalled_at}",
"app_id": "{app_id}",
"store": "{store}",
"tracker_name": "{tracker_name}",
"uninstalled_at": "{uninstalled_at}",
"predicted_value": "{predicted_value}",
"prediction_label": "{prediction_label}",
"prediction_period_days": "{prediction_period_days}",
"sk_timer_expiration": "{sk_timer_expiration}",
"sk_registered_at": "{sk_registered_at}",
"sk_conversion_value": "{sk_conversion_value}",
"android_id": "{android_id}",
"android_id_md5": "{android_id_md5}",
"revenue_usd": "{revenue_usd}",
"revenue_usd_cents": "{revenue_usd_cents}",
"city": "{city}",
"revenue_cny": "{revenue_cny}",
"revenue_cny_cents": "{revenue_cny_cents}",
"country": "{country}",
"country_subdivision": "{country_subdivision}",
"deeplink": "{deeplink}",
"device_model": "{device_model}",
"device_name": "{device_name}",
"device_type": "{device_type}",
"environment": "{environment}",
"epic_id": "{epic_id}",
"event_cost_id": "{event_cost_id}",
"external_device_id_md5": "{external_device_id_md5}",
"fire_adid": "{fire_adid}",
"lifetime_session_count": "{lifetime_session_count}",
"google_app_set_id": "{google_app_set_id}",
"ip_address": "{ip_address}",
"is_imported": "{is_imported}",
"is_reattributed": "{is_reattributed}",
"isp": "{isp}",
"language": "{language}",
"mac_md5": "{mac_md5}",
"mac_sha1": "{mac_sha1}",
"match_type": "{match_type}",
"mcc": "{mcc}",
"mnc": "{mnc}",
"switch_id": "{switch_id}",
"nonce": "{nonce}",
"oaid": "{oaid}",
"oaid_md5": "{oaid_md5}",
"currency": "{currency}",
"revenue_float": "{revenue_float}",
"revenue": "{revenue}",
"os_name": "{os_name}",
"os_version": "{os_version}",
"postal_code": "{postal_code}",
"psn_uid": "{psn_uid}",
"pv_passed": "{pv_passed}",
"pv_status": "{pv_status}",
"random_user_id": "{random_user_id}",
"reftag": "{reftag}",
"region": "{region}",
"reporting_currency": "{reporting_currency}",
"reporting_revenue": "{reporting_revenue}",
"rida": "{rida}",
"sdk_version": "{sdk_version}",
"session_count": "{session_count}",
"sim_slot_ids": "{sim_slot_ids}",
"steam_id": "{steam_id}",
"third_party_sharing_disabled": "{third_party_sharing_disabled}",
"tifa": "{tifa}",
"time_spent": "{time_spent}",
"timezone": "{timezone}",
"tracking_enabled": "{tracking_enabled}",
"tracking_limited": "{tracking_limited}",
"user_agent": "{user_agent}",
"vida": "{vida}",
"web_uuid": "{web_uuid}",
"win_adid": "{win_adid}",
"win_hwid": "{win_hwid}",
"win_naid": "{win_naid}",
"win_udid": "{win_udid}",
"xuid": "{xuid}"
}